OnlyFans, the notorious online platform known for its adult content, is reportedly in the midst of negotiations to sell a minority stake. The deal, which could finalize next month, values the company at an enticing $3 billion. This valuation marks a slight dip from the $3.5 billion the company had targeted before its enigmatic owner, Leonid Radvinsky, passed away last month.
San Francisco-based Architect Capital is poised to acquire less than 20% of OnlyFans, a significant reduction from the 60% stake it initially considered earlier this year. This change is one of the primary reasons for the adjusted valuation, according to a report from the Financial Times.
“The discussions are reaching a critical point following the unexpected passing of OnlyFans owner Leonid Radvinsky,” revealed a source close to the negotiations.
The recent death of 43-year-old Leonid Radvinsky has accelerated these talks, with his widow, Katie, now at the helm, overseeing the negotiations. She controls the trust holding her late husband's shares.
Exclusive reports indicate that OnlyFans has enlisted the expertise of Moelis & Co., the esteemed investment bank founded by Ken Moelis, to facilitate the search for a buyer. This move follows challenges faced by Architect Capital in securing backers, as traditional investors remain wary of potential reputational risks and regulatory challenges.
Despite the challenges, OnlyFans remains a lucrative venture, boasting a staggering $666 million in operating profit on $1.4 billion in revenue for the fiscal year ending November 30, 2024. With over 4.6 million creators, the platform continues its policy of taking a 20% cut from creators' earnings.
Architect Capital, known for its investments in companies like Juul Labs, plans to fund its stake acquisition by pooling resources from external investors via a special purpose vehicle. The firm is also considering developing new financial services and products for OnlyFans creators, as the platform explores partnerships with financial technology companies to resolve ongoing banking issues.
Although the platform is not available on app stores, it remains a powerhouse, generating approximately 64% of its revenue from the U.S. market. However, stricter policies from credit card companies and higher transaction fees for adult sites have presented hurdles, highlighting the complex landscape OnlyFans navigates as it continues to thrive.