What once stirred controversy now seems to be a staple of everyday life for many – we're talking about OnlyFans, the content subscription service that's turning heads and wallets. Despite the eyebrow-raising headlines over the years, this platform has become a lucrative avenue for creators and a spending habit for consumers. In fact, according to OnlyGuider, New England states alone shelled out more than $100 million on OnlyFans content in 2025.
“OnlyFans has truly woven itself into the economic fabric of New England, with substantial spending highlighting its cultural impact.”
New Hampshire led the charge, with a staggering $12.5 million spent, securing the 9th spot nationally for per capita spending at $89,000 per 10,000 residents. Manchester, New Hampshire, was a notable big spender, contributing nearly $2 million to the total.
Meanwhile, Maine wasn't far behind, with $11.4 million in spending and ranking 19th overall, with $81,000 per 10,000 residents. Penobscot County stood out, with residents splurging $1.7 million on the platform.
Massachusetts, with its larger population, put down $56.6 million, ranking 22nd overall. Boston stood out, spending $14.5 million, placing 16th among U.S. cities. Connecticut also made its mark with a $27.3 million outlay, with Hartford leading city spending at $1.9 million.
Despite being the smallest contributor, Vermont spent $4.9 million, with Chittenden County alone accounting for $1.4 million. Rhode Island rounded out the list with $7.6 million, largely driven by Providence's $2.1 million expenditure.
While New England's $100 million-plus OnlyFans spending might seem hefty, it's modest when compared to states like Florida, which spent over $150 million, or Ohio and Pennsylvania, each surpassing $100 million individually. It seems OnlyFans isn't just a trend – it's a movement that's reshaping spending patterns across the nation.