Pittsburgh has found itself in the spotlight, ranking as one of the top 15 cities in the United States for spending on OnlyFans content in 2025, according to a fascinating report by OnlyGuider. This online directory, which tracks OnlyFans content and creators, delved into search traffic, spending patterns, and population data to uncover just how much major cities, counties, and states across the nation are indulging in OnlyFans subscriptions. With an estimated $2.63 billion spent annually on the platform in the U.S., it's clear that OnlyFans has captured the attention – and wallets – of many.
“Pittsburgh's spending habits reflect a significant engagement with OnlyFans content, ranking it at No. 12 among U.S. cities,” the report noted.
In 2025, Pittsburgh's expenditures on OnlyFans content soared to $7,763,233, which translates to $256,654 for every 10,000 residents. This impressive figure placed the city at No. 12 on the list of U.S. cities with the highest spending on the platform that year. Leading the charge was Atlanta, where a whopping $26.2 million was spent, or $525,475 per 10,000 residents.
On a broader scale, Pennsylvania secured the No. 25 spot among U.S. states and territories, with a total spend of $100.3 million on OnlyFans content in 2025. This amounts to $76,741 per 10,000 residents. Notably, Washington, D.C. claimed the top spot on a per-capita basis, spending $9.1 million, or $129,655 per 10,000 residents.
Within Pennsylvania, Pittsburgh led the pack with the highest spending per capita on OnlyFans content in 2025, according to OnlyGuider. Trailing behind were Erie, Philadelphia, and Allentown, each with their own significant contributions to the OnlyFans economy.
In terms of counties, Philadelphia County took the lead with $16.9 million in total spending, followed by Allegheny and Bradford counties, which also boasted substantial expenditures based on their populations.
While OnlyFans is widely recognized for adult content, the platform hosts a variety of other content types. In 2021, the platform made headlines by announcing a ban on adult content, only to quickly reverse its decision after a backlash from creators and advocates for sex workers. Tim Stokely, the founder and then-CEO of OnlyFans, highlighted the growing popularity of content related to fitness, music, and fashion.
It's important to note that OnlyFans retains a 20% share of subscription costs from its creators, reflecting its role in the burgeoning creator economy.