The much-anticipated trailer for Euphoria's third season has dropped, and it's already generating buzz for all the right—and wrong—reasons. Sydney Sweeney's character, Cassie Howard, has taken a daring leap into the world of OnlyFans, leaving fans and critics buzzing. Set to premiere on April 12, the new season jumps ahead in time, thrusting our beloved East Highland teens into the chaos of young adulthood.
The storyline, however, isn’t just about growing pains. It delves into Cassie's controversial career choice, alongside her tumultuous relationship with Nate. The couple appears "betrothed" in the trailer, yet domestic harmony seems like a far-off dream. In a particularly telling scene, Nate is shown lamenting his workday while Cassie is "spread-eagle on the internet."
“He’s one of those brain dead guys who thinks every woman is an OF model.”
Sam Levinson, the show's director, is no stranger to controversy, and this season is no exception. The trailer hints at a narrative pattern where nearly every female lead faces storylines tied to sex work. Besides Cassie’s OnlyFans venture, characters like Jules and Maddy are suggested to be exploring "sugar baby" dynamics. This has sparked a flurry of online criticism, accusing Levinson of a "fixation" on such themes.
Social media is abuzz with reactions, ranging from humorous takes to pointed critiques. One viral tweet sarcastically noted, "Sam Levinson is now WOKE. He knows women can have jobs that aren’t sex work. Wait, sorry. I mean he knows women CAN do sex work."
Beyond the buzz around sex work storylines, the trailer offers glimpses of other plotlines. Fans will be thrilled to see Martha Kelly returning as the intimidating drug dealer Laurie, with Rue’s unresolved "debt" adding tension as the action shifts to Mexico. Meanwhile, Lexi, Maddy, and Jules face their own trials, each portrayed in moody, tension-filled scenes.
As Euphoria continues to push boundaries, it's clear the stakes—and the controversies—are only set to escalate. With the new season promising intense drama, audiences are in for a wild ride when it premieres this spring.